an LMS for an online school: what matters at the start
What should happen to a student from the first request to the certificate, and how much of it lives in the LMS. What matters when an online school starts, and what can wait.
LMS for online schools: courses, webinars and certificates, with students in the CRM
lessons, quizzes, webinars and certificates with QR verification — on one platform. if you sell courses, you handle requests, payments and messages with students in the CRM.
what a school needs
a school needs two places, not ten
usually a school keeps its courses on one platform and its webinars on another, students write in three messengers, and requests and payments pile up in a spreadsheet. in knopka that is two products. the LMS also works without the CRM — if your sales are already set up.
LMS
everything that happens to a student inside the training: lessons, quizzes, webinars, chat, certificate.
CRM
everything that happens before and around it: request, messages, payment, repeat sale.
what's inside
training in the LMS, sales in the CRM
training
what the student gets
a course with progress, a knowledge check and a certificate that can be shown to an employer or a client.
- courses and lessons with progress: what is done and what comes next
- quizzes and certification — after lessons and at the end of a course
- webinars — live sessions inside the platform, no links in a messenger
- knowledge base — materials the student comes back to after the course
- chat — a question to the tutor in the same place as the lesson
- leaderboard — you can see who is learning more actively
- certificate with QR verification
sales
what you get
requests, messages and payments — in the CRM. the question “when does the next cohort start?” doesn't get lost.
- unified inbox: Telegram, WhatsApp* and the website; VK and Avito can be connected
- funnel: a deal straight from a conversation — you can see who is thinking, who paid, who dropped off
- client base: the history of every student
- mailings: announce a new cohort to your own base
- cash register and analytics: how much money came in over a period and the average check
together
LMS + CRM: how it looks
- requesta person writes in Telegram or leaves a request on the website — the conversation is in the CRM's unified inbox
- deal and paymenta manager runs the deal and records the payment in the CRM
- course accessthe student gets access to the course in the LMS and learns: lessons, quizzes, webinars
- certificateat the end — a certificate with QR verification
- next cohortwhen a new cohort starts — a mailing from the CRM to those who have already studied
honestly
what to know before you start
- knopka was built together with the SneakNFresh network: on it, the LMS trains location teams. we don't name online schools on knopka yet — there are no case studies, and we don't make them up
- the LMS and CRM are two products under one ID account: the school's team signs in to both with an SMS code or a password
questions
frequently asked questions
can I take only the LMS, without the CRM?
yes. the LMS works on its own: courses, lessons, quizzes, webinars, certificates, chat and leaderboard.
does the LMS have webinars?
yes, live sessions take place inside the platform.
how does a student prove they completed a course?
with a certificate that has a QR code: anyone can use it to check that the certificate was really issued.
where do requests in the CRM come from?
from Telegram, WhatsApp* and the website; VK and Avito can be connected. everything is in one inbox.
does the student log in to the CRM?
no. the CRM is a system for your team. the student learns in the LMS.
is it suitable for corporate training?
yes — it is the same scenario as staff training: courses, certification, certificates, a manager dashboard. staff training in a company with branches.
how much does it cost?
we price it for your network: the number of locations, employees and products. send a request and we'll calculate it.
next
products and neighboring niches
blog
from the blog
Moodle, GetCourse or your own LMS: what to choose for training a team
An open LMS, a platform for online schools or a system built for your task: how they differ, which criteria to choose by, and when each one fits.
training people don't forget: how to check that someone remembers, not that they passed a test once
Passing a quiz doesn't mean remembering. How to set up repeat checks after a week, a month and a quarter, and why practice matters more than an on-screen quiz.
request
we'll show you what a school looks like in knopka
send a request — we'll walk you through a course, a webinar and a certificate and tell you what your school specifically needs.